EST

2019


 

 

Born in the Elements. Refined for Luxury.

Founded on the rigorous demands of professional action sports cinematography, our team spent years mastering the art of capturing fleeting moments in some of the world’s most dynamic environments. Today, we bring that same technical precision and storytelling instinct to the world of luxury real estate and destination hospitality.

We don’t just film properties; we capture the pulse of a destination. From the adrenaline of a morning surf session to the quiet elegance of a private sunset dinner, we create cinematic assets that help the world’s most exclusive developers sell not just a home, but a life well-lived.

Social Insights Concept Inception Creative Direction Production Post Production VFX Color Grading Delivery


 

Why Leading Developers Choose Soul Creations

  • Authentic Lifestyle Authority: Standard production crews struggle to make "activity" look natural. We come from the world of professional water sports and adventure. Whether it’s foiling, surfing, deep-sea fishing, or heli-tours, we have the physical ability and technical gear to film your amenities from the inside of the action, not just the sidelines.

  • Cinema-Grade Technology: We shoot exclusively on RED Digital Cinema systems—the same cameras used in Hollywood features. This ensures your visual assets are future-proof, incredibly detailed, and ready for any canvas, from an Instagram Reel to a sales center IMAX screen.

  • Agile Production, High-End Results: We blend the speed and efficiency of a documentary crew with the polish of a commercial agency. We know how to move fast on active resort properties without disrupting your guests, capturing high-volume content libraries that keep your marketing fed for months.

 

Destination Cinematography

The Hero Content. We craft the definitive "Brand Film" for your resort or development. By weaving together architectural beauty, culinary excellence, and surrounding nature, we create the emotional hook that anchors your website and sales center presentations.

Hero Website Films Sales Center Loops Lobby Visuals

High-Performance Lifestyle Assets

The Amenity Seller. Your members buy into a lifestyle. We capture it. Utilizing water housings, drones, and stabilized gimbals, we follow your members (or talent) into the ocean, onto the course, and up the mountain to showcase the true experience of your amenities.

Golf Course Flyovers Water Sports Action Wellness & Spa Vignettes

Social-First Campaign Libraries

The Engagement Engine. Modern luxury brands need a constant stream of content. We shoot and edit vertical-first video packages designed specifically for Instagram Reels, TikTok, and YouTube Shorts. We deliver monthly libraries of high-retention clips that keep your algorithm active and your audience dreaming.

Vertical Reels Trend-Aware Edits "Day in the Life" Mini-Stories

 
 


CASH SOUTH AFRICA

Cash Berzolla Freerides South Africa

WHAT PEOPLE SAID ABOUT OUR FILM

"I've watched this many times. I think it's quite simply the greatest winging doc ever made. Need I say more?"

"Still the best winging vid out there. Inspired me to get back into winging after getting dizzy from too many spinning moves"

"Can we get a part 2 or something this was a masterpiece!"

"Master Piece...thx for that."

"Congrats Cash and the videographer, one of the best wing videos I have ever seen. Absolutely killed it!"

"Spectacular cinematography! Go Cash, #1 Rippah!"

"Have watched a lot of videos on YT ... this is amongst the very best... Great Job all who helping put it together and Thanks!! AMAZING SPORT!!"

"Unreal camera work, unreal athlete, unreal waves. Great film Slater & Armstrong team!"

"So sick!!! The cinematography is epic! & Beautiful film. Wish it was longer!! When's part 2 coming out??"

"Great surfing, perfect photography and edit."

"Filming on point, music on point, surfing on point, everything on point... so good!"

"Wow Cash!!! Amazing editing, real Skill."

"Beautiful film...can tell so much effort went into this."

"Cash is the most inspiring rider in foiling today. Slater, fantastic job with this edit. Truly incredible riding and video work."

"Love that Armstrong is making videos like this. I hope they keep this going."

"Love every second of this movie. The excitement, the music, the editing and the skill of the rider. Amazing, and tasteful."

"best wingfoil vid I have ever seen"